If you have forms on public web pages, you’re bound to get some spam. Spam form entries are a frustrating part of collecting leads, growing an email list, and giving people opportunities to contact you. Why is spam so common? Because spammers set up spam bots. These are automated scripts that troll the web for …
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Google My Business (GMB) has become an important part of local businesses. Google is less keen than ever on third party citations and off-page signals and is now relying heavily on content in GMB for ranking. We've decided to share the long list of changes, upgrades and tests to Google My Business during 2019. GMB …
To improve your SEO it is essential to find and make the most of every opportunity. With digital marketers these days, the first thing they turn to is finding keywords that have a high search volume. However, doing so is not as beneficial as it seems. Competing with large websites for high or medium …
In the aftermath of the Mother of All "Data" Breaches (MOAB), website owners are now finally realizing their websites need better security. This monumental breach, which affected millions, highlights the pressing need for enhanced security measures in website management. In light of this event, this article aims to provide website owners with a practical and …
Google is set on helping out small businesses with Local SEO. Google recently announced through its Google Small Business handle on Twitter and Facebook that they are rolling out a brand new tool – Local Opportunity Finder. The Idea Behind This New Development Local Opportunity Finder is said to be designed to help small …
After the Possum update in 2016, the month of November marked the biggest ranking shift in Local SEO. With the Possum update, the Local Search industry saw its first big Proximity update by Google. This shift enables SEO experts to develop tools and strategies considering ‘location’ as a pivotal aspect in ranking. The recent update (dubbed …
After RankBrain, BERT is the biggest update by Google Search and is likely to impact 1 in 10 search queries. The previous major algorithm update, RankBrain was introduced by the company around 5 years ago. BERT stands for Bidirectional Encoder Representations from Transformers. It is Google’s neural networkbased technique for natural language processing (NLP) pre-training. …
We all know the importance of having a well-structured website. But simply having the site up and running is not enough. Regularly updating and maintaining your site with a WordPress Maintenance Plan is crucial to ensuring that your site is running at full capacity. Just like cars, websites require maintenance to operate properly. Properly maintaining …