{"id":3219,"date":"2019-10-15T09:02:30","date_gmt":"2019-10-15T09:02:30","guid":{"rendered":"https:\/\/greenixmedia.com\/?p=3219"},"modified":"2019-10-15T09:02:30","modified_gmt":"2019-10-15T09:02:30","slug":"website-maintenance-important","status":"publish","type":"post","link":"https:\/\/dev.greenixmedia.com\/index.php\/2019\/10\/15\/website-maintenance-important\/","title":{"rendered":"Why is Website Maintenance Important?"},"content":{"rendered":"

We all know the importance of having a well-structured website. But simply having the site up and running is not enough. Regularly updating and maintaining your site with a WordPress Maintenance Plan is crucial to ensuring that your site is running at full capacity.<\/span><\/p>\n

Just like cars, websites require maintenance to operate properly. Properly maintaining your site helps to ensure site security, increase the number of new visitors, boost returning traffic, and more. Here are some of the main reasons why we believe it\u2019s important to maintain your site.<\/p>\n

Improved Security<\/h2>\n

Security is the main reason that website maintenance is so important. If your organization is using a Content Management System (CMS) such as WordPress, you will want to ensure that your site is keeping up with software patches and security updates.\u00a0 Failing to do so gives hackers the chance to steal data from your site.<\/p>\n

Boost Site Traffic<\/h2>\n

In order to provide searchers with the best quality content, search engines such as Google raise rankings for websites that are updated regularly. A higher ranking increases your site\u2019s visibility, which increases the likelihood that your content appears when your target audiences search for relevant keywords. Updating your site with valuable information, fixing broken links, removing duplicate pages, and keeping your content updated will help drive both new and returning visitors.<\/p>\n

Optimized Visitor Experience<\/h2>\n

Regularly updating your site with shareable content such as upcoming events, image galleries, and blogs gives your audience an idea about who you are and what you do. Engage with your audience by including actionable items such as a newsletter signup form and social media icons that link to your organization\u2019s profile. A well-maintained website helps promote your brand, work, and mission. Remove information that is out-of-date and conduct a site audit to track issues and errors on your site. Do this regularly so that you can provide your visitors with the best possible user experience.<\/p>\n

Outsourcing Website Maintenance Makes Sense<\/h2>\n

Trying to handle your own website maintenance, like fixing your own car. Sure, some people are equipped to do it, but most people are better off leaving it to professionals. After all \u2013 the success of your website AND your business rides heavily on your website being a valuable source of information. Don\u2019t let it slip by the wayside. Website maintenance is important for all organizations, both big and small. Regularly WordPress website maintenance will improve performance and provide a safe and secure environment for your visitors.<\/p>\n

Looking for a website maintenance partner?<\/h2>\n

The awesome Team at GreenixMedia currently maintains 100+ WordPress websites from large corporate entities to personal blogs. We would be happy to answer any questions you might have. Get in touch today.<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

We all know the importance of having a well-structured website. But simply having the site up and running is not enough. Regularly updating and maintaining your site with a WordPress Maintenance Plan is crucial to ensuring that your site is running at full capacity. Just like cars, websites require maintenance to operate properly. Properly maintaining…<\/p>\n","protected":false},"author":1,"featured_media":7754,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[106],"tags":[],"hf_cat_post":[131],"class_list":["post-3219","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured"],"acf":[],"_links":{"self":[{"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/posts\/3219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/comments?post=3219"}],"version-history":[{"count":0,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/posts\/3219\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/media\/7754"}],"wp:attachment":[{"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/media?parent=3219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/categories?post=3219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/tags?post=3219"},{"taxonomy":"hf_cat_post","embeddable":true,"href":"https:\/\/dev.greenixmedia.com\/index.php\/wp-json\/wp\/v2\/hf_cat_post?post=3219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}